By Straininsider.com
Influencers are currently conquering the business and consumer world. While Instagram gave birth to the term “influencer”, most cannabis influencers can be found on YouTube. As a result, cannabis is becoming more popular on social media platforms. Strain Insider collected the 25 most influential cannabis proponents who leave no questions open.
Influencers
Based in the U.S.
BigMike, aka Michael Straumietis, is the CEO of the company Advanced Nutrients, which develops marijuana-specific nutrients and supplements. The popular businessman has created a global empire with his products and has grown a highly engaged community of over 2.8 million followers on Instagram.
Based in the U.S.
Snoopdogg is one of the most well-known people in the cannabis industry and a very successful and popular rapper. He also had numerous cameos on tv shows. Through his music, he brought cannabis to the mainstream. With nearly 30 million followers on Instagram alone, he is a person of great influence.
Based in the U.S.
Almost everything you can say about Snoopdogg and cannabis also applies to the famous rapper Wiz Khalifa. He has been pushing the mainstream adoption of cannabis for many years and built his persona around cannabis, as this is a common theme in all of his songs.
Personal Brands
Based in the U.S.
Bubbleman’s World is all about travelling around the world, producing hash and growing cannabis. There are also some amazing glass reviews as well as some even more amazing snowboard trips! Basically, if you subscribe to his YouTube channel, you can join his adventurous journey and you get to see all kinds of cannabis related content!
Based in the U.S.
With over 115,000 followers, Coral Reefer is a great female Cannabis ambassador. Her Channel description says: “High! I’m Coral. I fell in love with cannabis near the end of high school and have enjoyed learning about this plant every day since. I answer your cannabis questions for Stoney Sunday, share news stories on News Nug, and sneak in random videos in between. Pack a bowl, load the bong, heat the nail, and let’s stay high together.”
Based in Australia.
Based in the U.S.
Trippy.Treez is a former accountant who made her cannabis passion a profession. She is a well established and published model and writer and has grown a big audience of over 150,000 followers on Instagram. She also runs a YouTube channel with over 70,000 followers. She is a lifestyle blogger and her content is all related to cannabis.
Based in Canada
The YouTube channel Lex Blazer, hosted by the identically named Lex Blazer, is online since 2011 and discusses cannabis culture, tutorials, horticulture tips and overviews of legal developments/science around the plan(e)t. Lex also does cannabis industry consulting, product reviews, brand marketing and guest speaking. His YouTube presence counts more than 124,000 subscribers which makes him a widely known cannabis influencer.
Based in Los Angeles
Formerly known as BuddFeed, the YouTube channel rebranded to The Budd. The Budd has also a POTcast, a blog and an Instagram profile with more than 200,000 followers.
Grower
Based in the U.S.
Besides Cannabis related vlogs, the Grateful Grower teaches his audience how to successfully grow and plant cannabis flowers.
Based in N/A.
CustomGrow420 has a huge YouTube channel with almost 1,700,000 subscribers. His channel is all about cultivating medical marijuana.
Based in the U.S.
Positive Smash 420 has been running this channel for a little over two years. Her channel is dedicated to legal weed reviews, weed hauls, smoke sesh videos, product reviews, etc. If that is something you’re interested in stick around and check her channel out!
Based in Canada.
Pigeons 420 is all about the daily process of growing medical marijuana.
Based in N/A.
Mr. Canucks Grow teaches his audience how to cultivate and harvest medical marijuana. He uploads a video every Sunday and already has over 85,000 happy subscribers.
Based in Canada.
Over the past 10 years, John has gone from cannabis education to growing his own medical cannabis for pain control. In the process he won not one but three Medical Cannabis Cups in Canada for growing great cannabis medicine.
Travelling & Psychedelics
Based in the U.S.
Dakota of Earth is not necessarily related solely to cannabis, as he is mainly travelling and reviewing a lot of psychedelics. However, with his enormous reach of more than 240,000 subscribers, he pushes the legalization forward through his open-minded and positive opinion about cannabis consumption!
Based in Canada.
If you were ever curious about the effects of various psychedelics like mushrooms, LSD or DMT, there is no way that you missed PsychedSubstance. He provides accurate education and awareness for the safe use of some very “taboo” substances. He believes these practices have no place being taboo any longer. “The safety of everyone is more important than keeping this ridiculous stigma around.” — PsychedSubstance.
While you might not be interested in psychedelics, PsychedSubstance’s Youtube content is also about cannabis, which has a great impact on the mass adoption with his more than 1.4 million subscribers.
Based in the U.S.
StrainCentral is all about reviews, entertainment and smoking sessions! He entertains and educates his growing audience of nearly 40,000 people by giving useful insights and sharing his experiences with cannabis.
Brands
Based in the Netherlands.
A company can’t be an influencer? Well, when a company sets its focus right and is on the ball to grow an audience of over 230,000 subscribers on YouTube, you can certainly speak of great influence. The channel gives a great look behind the scenes of the legendary Green House Coffeeshops and the Green House Seeds Company.
Based in Denmark.
Another company that is building a great community on social media platforms like YouTube is Endoca, which focuses on researching and developing innovative cannabis extracts and hemp-based foods that can help to balance the human endocannabinoid system. On its YouTube channel, all kinds of topics related to cannabis are discussed.
Based in the U.S.
MERRY JANE is the premier platform for the next generation of cannabis and culture, offering sophisticated and accessible perspectives on music, tech, fashion, food and more. MERRY JANE is helping to establish a new and responsible cannabis mentality, maintaining diversity and open discussion as guiding principles. For news, culture, opinion and information on goods and dispensaries, MERRY JANE is your go-to source for all things cannabis.
Germany
Based in Munich.
Simon is a German cannabis influencer on YouTube who educates his audience on the effects and dangers of a variety of different drugs. He is actively promoting the positive effects of CBD with the help of his YouTube channel and he has also been on major German television shows. With being only 3 thousand followers away from cracking the 420 thousand subscribers mark, we congratulate you, Simon!
Based in Berlin.
DerMicha is a true OG and pioneer when it comes to bringing Cannabis adoption to the masses! He has been supporting the medical effects of cannabis for many years and has always stood up for the legalization of cannabis in Germany. On his YouTube channel, he reviews cannabis gadgets and discusses the latest trends and regulations related to cannabis.
Based in Germany.
Exzessiv.TV is the corresponding YouTube channel to the German cannabis magazine “Hanfjournal” and has grown nearly 55,000 subscribers on Youtube!
Based in Germany.
Tutorials, sick b-rolls, and many more epic video effects have not only impressed us but also more than 83,000 subscribers on YouTube. That’s what you can find on the GermanWeedBoys YouTube channel!
